Umair Mohsin's Blog

This Upfront, P&G May Want to Boost Spend on Piggly Wiggly Research Study Finds That the Store Trumps TV for Making Consumers Aware of Package Goods By Jack Neff Published: May 03, 2010 BATAVIA, Ohio (AdAge.com) -- Think TV is the best channel ...

Industry Insiders See Device Affecting Everything From Catalogs to E-Commerce By Natalie Zmuda Published: April 21, 2010 NEW YORK (AdAge.com) -- In the first weeks of the iPad launch, retailers have been largely left out of the conversation. But industry executives believe the ...